MediaMarketalk

We've seen Linda Wright all over social media and when we have, we stopped, we've watched, we appreciated. Yes. embrace your age, your confidence and style. It's not about quantity. It's about quality. It's about being your authentic self. And, we're here for it. 

 The habit of ordering online due to the pandemic, whether working remotely or not, was a necessity. Post pandemic it became a convenient time saver justified by saving gas and one could feel good about contributing to the economy - you were giving someone a job that gave them flexibility and independence. Online ordering and delivery, for some, became addictive. The thought of actually going to a store seemed like a hassle. However, delays in shipping that were overlooked during the pandemic have become a source of annoyance as it seems some retailers are taking advantage of the delays. Is this a cost cutting measure while still charging pandemic level shipping fees?  For a while Target Online was using somewhat unreliable delivery persons, in their own vehicles, which lead to occasional packages not be delivered, but somehow scanned as delivered. (The purchaser, now victim, had to prove they didn’t steal their own item! At this point, the Ring camera became an essential witn...

We're excited about  Fall Back  and wishing everyone a safe Happy Halloween! But is there a need to Trick or Treat this year? Most of us have been anxiously eating candy and wearing a mask for months! 😷 Jon Stewart is heading back to TV . We're wondering, after five years away from a nightly program, can and will Stewart's show for Apple live up to what are undoubtedly be high expectations.  Yes,  November 3rd  is approaching! The of anxiety, fear and unrest in America has been unbelievable. Let's VOTE and settle down America.  And, no matter what anyone says,  brands have found a way through social media  to maintain income growth and stay relevant. Good for them! In Memoriam    ....Saw the Conversation Circle come back together after a long hiatus. There was little time to exchange  opinions and views . Many of us were caught up in changing careers and dealing with family demands. Then the pandemic arrived, and so ...

When does the time change ? The first Sunday in November according to the Farmers' Almanac . It also lists a draw back to this extra hour of sleep, or whatever you want to do with it, as commuting home in the dark.  Well for those of us working from home now, this is no longer a dreaded consequence of that extra hour of sleep. We're already home! Happy Halloween! 🍁🎃🕑👻

 MEDIA APPLE TV,  that is. The Daily Show had been one of our must-see shows way back when, but now with Jon Stewart 's return to television, specifically Apple TV+ (We're subscribed!) 2021 is going to be very interesting.💭 Stewart, an Emmy award winning writer- producer, will host a current affairs series for Apple . Stewart is set to produce as well as host the series. We're guessing at least one show will feature Stewart's advocacy work for 911 first responders. As part of the Apple package, Stewart has a first-look deal for other projects. We can't wait.

POLITICS  👆And with one week to go - find out what you need to know, in your state for  early voting , and make a plan to VOTE! The 2020 General Election is the most consequential election in decades. No matter who you vote for, plan to vote this year. If nothing else, as Americans , no matter who wins, we are and will be in this together. 

SOCIAL MEDIA Brands seem to be doing just fine... We were curious when we read a few pieces on  social media earnings . It would seem brands have taken advantage of the lockdown and limited travel. Netflix had a great 2020 due to the pandemic, but how about social media earnings? In 2019 social media users passed the 3.5 billion mark and we're sure it's grown in a year. From our POV brands are all over social media and in unexpected ways. While scrolling through Twitter , occasionally we have to check out the bottom of the Tweet to see if it's promoted. Brands are becoming savvy, interactive, interlinking and often posting funny engaging videos. Most of the income growth will most likely be attributed to Instagram and influencer marketing. The most successful brands have strategies that include pop culture, humor, and Twitter accounts worth following. The key to continued brand success on social media appears to be accessibility and staying relevant.

The Conversation 

Chloe  struck a cord. The music, the models, the clothes. All seemed so familiar, yet different. In this time of upheaval, it's a bit of comfort.

In Memoriam There's an old saying, that famous people "go in threes". That seems to be true. Last week, Aretha Franklin , the legendary " Queen of Soul " and civil rights activist, who was the soundtrack to the lives of so many people for over forty decades, died. Next Senator John McCain , the so-called " Straight Talker " who had been battling brain cancer, passed. Leaving many to acknowledge his duty to country and his graciousness in acknowledging his defeat in the 2008 Presidential election. He will be remembered for his decades-long service to our country. We then learned playwright, and one of our inspirations, Neil Simon died. He will be remembered for his humor, among some many gifts he shared with the world, and plays like " The Odd Couple ", which made for great television, " Barefoot in The Park ", " The Goodbye Girl " and many others. I had the pleasure of attending a lecture he gave (as a favor to my...